Utilities and Big Data : Using Analytics for Increased Customer Satisfaction | IT Training & Certification | Info Trek
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Utilities and Big Data : Using Analytics for Increased Customer Satisfaction
The historic utility-customer relationship is rapidly changing, and customer satisfaction has become an increasingly important key performance metric for today’s utilities. As a result, the new, enlightened utility is one that has turned to data-driven, information-enabled decision-making to better serve its customers.
The use of analytics is fundamental to improving and sustaining a utility’s all-important customer connection, as well as its business performance. There are numerous customer-focused drivers at play, one of the biggest being the ability to provide more customized, individual service—in effect, a more personal and effective relationship with each one of its customers.
Find out more about how you can get started with the analytics. Analytics is fundamental to improving and sustaining utility business performance. Case studies shown in this whitepaper will give you a clearer pictures on how you can increase your customers satisfaction with data on hand.