Social Media Foundations Course - Simplilearn | IT Training & Certification | Info Trek
Respect Your Dreams
Follow through on your goals with courses

Social Media Foundations Course - Simplilearn


Format What’s this?
Starting From
RM 3196.00
  1. 2 Hours
  1. HRDF SBL Claimable
  2. Certificate of Attendance available
  3. 180 days of access from date of purchase
  1. 0 Days
  1. All of our private classes are customized to your organization's needs.
  2. Click on the button below to send us your details and you will be contacted shortly.
Request more information

Inquiry for: Myself    My Company

By providing your contact details, you agree to our Privacy Policy




Thank You

Our learning consultant will get back to you in 1 business day

Social Media Foundations Course - Simplilearn


Social Media marketing is all about how to increase traffic, promote brand and protect online reputation with techniques and strategies on social media sites.

The Social Media Foundation Course from Simplilearn is aimed at training participants in the basic concepts of Social Media and related fields in digital marketing.

The course introduces participants to Social Media concepts such as branding, public affairs, marketing communications (internal or external), or community engagement. The course also provides an overview of planning, executing, and assessing an effective social media campaign for corporations, government agencies, or non-profit organizations.


The Social Media Foundation course is best suited for aspirants who wish to begin their career in digital marketing through social media. However, the course is best suited for:

• Business owners

• Entrepreneurs

• Online Marketers

• Professionals in their early career

• Marketing Professionals

• Bloggers

• Copywriters & Content Writers

• PR Professionals

• Fresh graduates


The Social Media Foundation training provides essential knowledge in social media best practices and marketing techniques. By the end of this course, participants will be able to:

• Understand Social media communication principles and platforms

• Understand social media strategies and tactics

• Do Blogging for Business

• Finding and Communicating with Influencers

• Understand Video / Viral Marketing / YouTube / Image Marketing

• Understand Microblogging and Twitter

• Comprehend Online Reputation Management

• Understand Social Media Measurement

• Do Marketing through LinkedIn / Pinterest

Expand All


Module 1: Faculty Introduction
• Faculty introduction
Module 2: Introduction to social media

• Introduction to social media

• Modern communication

• Social media landscape

• Social media and content marketing

• Reputation management and monitoring

• Customer engagement

• Key takeaways

• Quiz

Module 3: Social media strategy and planning

• Introduction

• Social media impact on business goals

• Social media marketing integration

• Strategic business channel part 1

• Strategic business channel part 2

• Define your target audience

• Types of content to post and promote

• Key takeaways

• Quiz

Module 4: Social media channel management

• Introduction

• Social networking

• Microblogging

• Media sharing videos

• Media sharing – images

• Other services

• Key takeaways

• Quiz

Module 5: Social media management tools

• Introduction

• Impact on business goals

• Buffer

• Hootsuite

• Social studio

• Link shortener

• Key takeaways

• Quiz

Module 6: social media measurement and reporting

• Introduction

• Key performance indicators

• Social analytics tools

• Key takeaways

• Quiz

Module 7: Social Advertising

• Introduction

• Social advertising key factors

• Advertising campaign in LinkedIn and Facebook

• Key takeaways

• Quiz

To Be Confirm

To Be Confirm

Read More

Course Reviews

No Remarks


0 Ratings