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Digital Marketing for CXOs - Simplilearn
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Format
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Live, instructor-led training in a standard, professional classroom environmentVirtual
Live, instructor-led training conducted over the internet, with hands-on labsOnline
An online, HTML5, self-paced learning experience available for all coursesOn-site
Private training for your entire team, delivered at your location, a training center, or onlineVideo classroom
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High-definition video of our most popular courses, streamed to your laptop or personal device
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1 Hours
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HRDF SBL Claimable
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Certificate of Attendance available
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180 days of access from date of purchase
All of our private classes are customized to your organization's needs.
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Digital Marketing for CXOs - Simplilearn
WHAT YOU WILL LEARN
The course emphasizes the significance of core marketing concepts, the mar-tech landscape, and the entire customer journey from acquisition to expansion, measurement, and org structure. This course is suitable for all business function heads and business owners looking to set up the best processes within their marketing teams.
AUDIENCE
• Business Function Heads
• Business Owners
• Entrepreneurs
• CXOs in organizations
• Marketing Heads: VP Marketing, Director Marketing
• Anyone looking to set up digital marketing processes and teams
COURSE OBJECTIVES
This course will enable you to:
• Understand the customer journey as the starting point for acquisition, conversion, retention, on boarding, and expansion into a newer user base
• Target customers using advanced segments through personas and product thinking
• Understand your audience through concepts such as customer lifetime value and RFM Analysis
Modules
• Faculty introduction
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